Timing is Everything

1 Star2 Stars3 Stars4 Stars5 Stars (3 votes, average: 5.00 out of 5)

This content is locked

Login To Unlock The Content!

Timing is critical because the windows of opportunity for behavior change are small. We know from research that the potential for behavior change is greatest when traditional cues are no longer present. Savvy companies develop mechanisms for spotting these windows and engaging with their customers. Promotional efforts that fail to acknowledge these windows have the potential to squander vast resources.

Knowledge Test

Posted under: Customer Targeting

Comments are closed.

Cardinal Academy