6. Stakeholder Engagement – Bridging the Strategy Execution Gap

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There are four basic roots of human engagement – the desire for purpose, mastery, autonomy and belonging. For these roots to flourish, leaders must 1) free people to pursue the new direction, 2) explain the relevance of the plans they’re proposing, 3) show that they understand reality, 4) make their people feel safe, 5) involve them in key decisions and 6) show them the big picture.

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